RTO is a pincode problem before it is a product problem

Return to origin reads like a product problem. The product came back, so the listing must be wrong. On most accounts the pattern is geographic before it is anything else.

Read RTO by pincode first

Group failed deliveries by destination pincode before you touch the listing. A handful of pincodes usually carry most of the RTO, and the fix is a delivery or cash-on-delivery rule for those areas, not a change to the product page every other buyer is converting on.